We have taken the last week to PROCESS and LISTEN to everything going on regarding racism. First and foremost, we are absolutely heartbroken & disturbed by the death of George Floyd. We are heartbroken & disturbed by the death of Ahmaud Arbery. We are heartbroken & disturbed by the death of Breonna Taylor. Their lives MATTERED. So did every other life that has been lost by racism. Emotion & sorrow is felt by us here at BCLUTCH...
So, what exactly can we do? How can we make a significant impact? We have listened & thought about these questions over the past week before posting anything further.
What we can do is be BETTER moving forward. We want to BE part of the CHANGE. Whether that resonates with everyone, whether that spreads with everyone, we are only ONE brand, but we do have a small platform to try to promote change. We must LISTEN. We must SUPPORT those who have suffered & continue to suffer. We must HELP redefine humanity so that everyone is treated, respected & appreciated equally.
We are BCLUTCH & we stand up for EQUALITY. We stand for a future where the playing field is level for EVERYONE. We stand for moving FORWARD TOGETHER, on the SAME TEAM.
Last week, our first action was by donating to the Minnesota Freedom Fund
https://minnesotafreedomfund.org & The Official George Floyd Memorial Fund
We encourage you to do the same.
Here is our PROMISE: We will continue to educate ourselves, as well as encourage & embrace diversity with open arms by supporting movements and initiatives developed to drive further change.
Black Lives Matter is an international human rights movement, originating in the African-American community, that campaigns against violence and systemic racism towards black people.